Porsche x KÖNIG GALLERIE / BBDO / CraftWork
Shot/Exhibited at
Times Square, New York City, USA
Shibuya Crossing, Tokyo, Japan
K-Pop Square, Seoul, Korea
Callao City Lights, Madrid, Spain
Sony Center, Berlin, Germany
Artists
Andy Picci
Auriea Harvey
Banz & Bowinkel
Ben Elliot
John Yuyi
Jon Burgerman
Jonas Lund
kennedy+swan
Manuel Rossner
Junuwana
Nicole Ruggiero
KPI/Results
– Generated a positive brand perception 3x higher than average (without showing a single car)
